Dede BBN biography reveals the life of Precious Ashiogwu, the 23-year-old BBNaija Season 10 star. Discover her age, boyfriend, net worth, state of origin, career and wiki.
Contents
- 1 Who is Dede BBN?
- 2 Early Life and Background
- 3 Education and Academic Background
- 4 Career and Entrepreneurial Journey
- 5 Personal Life and Relationships
- 6 Net Worth and Financial Profile
- 7 Social Media Presence and Influence
- 8 Legacy and Impact
- 9 Interesting Facts About Dede BBN
- 10 Frequently Asked Questions (FAQs)
- 10.1 What is Dede BBN’s real name?
- 10.2 How old is Dede from BBNaija?
- 10.3 Which state is Dede from?
- 10.4 Does Dede have a boyfriend?
- 10.5 What is Dede’s net worth?
- 10.6 What did Dede study in university?
- 10.7 Why did Dede join Big Brother Naija?
- 10.8 What is Dede’s Instagram handle?
- 10.9 What is Dede’s biggest achievement?
- 10.10 What makes Dede unique on BBNaija?
- 10.11 Share this post:
Who is Dede BBN?
Dede BBN is a rising Nigerian reality television star and entrepreneur who burst onto the entertainment scene in July 2025 as one of the most talked-about housemates on Big Brother Naija Season 10. With her bold personality, unapologetic confidence, and fierce ambition, she has quickly become a fan favorite, captivating millions of viewers across Africa.
Real name Precious Ashiogwu, Dede is a fiery, unapologetic force from Delta State, driven by ambition and built for the spotlight. At just 23 years old, this young entrepreneur stepped into the Big Brother Naija house with a clear mission: money, fame, and unforgettable moments.
Known for her signature “nonchalant” attitude and competitive spirit, Dede represents a new generation of Nigerian entrepreneurs who aren’t afraid to chase their dreams on the biggest stages. Her journey from a determined young woman in Delta State to one of the most recognized faces on African reality television is nothing short of inspiring.
When asked about her reason for joining Big Brother Naija, Dede was crystal clear: “The money, exposure and plot twists. I know that I belong in the spotlight, and I will get it on the show.” This honesty and self-awareness have endeared her to fans who appreciate her authenticity in a world where many hide their true intentions.
Quick Facts About Dede BBN
Personal Information | Details |
---|---|
Real Name | Precious Ashiogwu |
Stage Name | Dede |
Date of Birth | October 23, 2001 |
Age | 23 years old (as of 2025) |
Zodiac Sign | Scorpio |
State of Origin | Delta State, Nigeria |
Ethnicity | Igbo |
Religion | Christianity |
Height | 5’8″ (173 cm) |
Occupation | Entrepreneur, Reality TV Star |
Education | Theatre and Media Arts, Ambrose Alli University |
Relationship Status | In a relationship |
Net Worth | $25,000 – $100,000 (Estimated) |
Instagram Handle | @dede_ashiogwu |
Famous For | BBNaija Season 10 Housemate |
Early Life and Background
Dede, whose real name is Precious Ashiogwu, was born on October 23, 2001. Growing up in Delta State, she built up the kind of thick skin and toughness that only comes from having to fight for every opportunity. Her early years were shaped by the values of hard work, resilience, and determination that her family instilled in her.
Born into the Ashiogwu family in Delta State, Dede grew up in an environment that emphasized the importance of self-reliance and ambition. As an Igbo woman from the South-South region of Nigeria, she was exposed to a rich cultural heritage that values entrepreneurship and success. These early influences would later shape her approach to business and her fearless pursuit of opportunities.
Life wasn’t easy for her—she went through some tough losses, including the death of her grandmother, which became a turning point. She describes losing her grandma as a low point in her life, stating “She was my absolute favourite.” This loss, while deeply painful, strengthened her resolve to succeed and make her family proud.
Despite the challenges she faced growing up, Dede remained focused on her goals. She learned early that success required sacrifice, dedication, and an unwavering belief in oneself. These lessons from her formative years would later fuel her entrepreneurial spirit and her determination to make it big on the national stage.
Her childhood in Delta State also exposed her to the diverse cultural landscape of Nigeria, helping her develop the confidence and adaptability that would later serve her well in the Big Brother Naija house. The experiences of her youth shaped her into the bold, unapologetic woman that fans have come to love.
Education and Academic Background
The BBNaija Season 10 star studied at Ambrose Alli University, where she graduated with a degree in Theatre and Media Arts. This educational background provided her with valuable skills in performance, communication, and media presentation that have proven invaluable in her reality television career.
Her choice to study Theatre and Media Arts reflects her early interest in entertainment and performance. The program equipped her with knowledge about stagecraft, audience engagement, and media production—all skills that have helped her navigate the intense scrutiny and constant camera presence in the Big Brother house.
During her university years, Dede began to develop the confidence and stage presence that would later make her a natural fit for reality television. Her studies also helped her understand how to connect with audiences and create memorable moments, skills that have served her well in her BBNaija journey.
Beyond formal education, Dede has always been a student of life, learning from her experiences and constantly seeking to improve herself. Her entrepreneurial ventures outside of formal schooling have provided her with practical business education that complements her academic credentials.
Career and Entrepreneurial Journey
Building a Business Empire
Before stepping into the Big Brother Naija house, Dede had already established herself as a successful young entrepreneur. Her business ventures and entrepreneurial mindset set her apart from many of her peers, demonstrating a level of ambition and drive that goes beyond just wanting fame.
Dede’s proudest moment came when she achieved her goal of getting her mom her first home. At just 23 years old, buying a house for her mother represents not only financial success but also the fulfillment of a deep commitment to family. This achievement showcases her business acumen and dedication to taking care of those she loves.
As a young entrepreneur, Dede has focused on building sustainable income streams that allow her independence and financial freedom. Her business ventures, though not extensively detailed in public records, have been successful enough to support her lifestyle and achieve significant milestones like purchasing property for her family.
Big Brother Naija Season 10 Journey
Dede entered the Big Brother Naija house on July 26, 2025, as one of 15 female contestants competing for the ₦150 million grand prize in Season 10. Her introduction to the house was memorable, with viewers immediately taking notice of her bold personality and confident demeanor.
A true Scorpio, Dede blends mystery, resilience, and bold energy. She’s confident in her path and unbothered by noise. While some might label her attitude as “nonchalant,” she calls it focus. This approach to the game has made her both a compelling character and a strategic player in the competition.
Since entering the house, Dede has been involved in several memorable moments, alliances, and conflicts that have kept viewers engaged. Her strategy of forming close friendships with select housemates while maintaining her independence has proven effective in navigating the social dynamics of the house.
During a chat with fellow housemates, Dede revealed that she is “polygamous in nature,” adding another layer to her complex personality and approach to relationships in the house. This revelation sparked conversations among fans and demonstrated her willingness to be open about who she is.
Her performance in tasks and competitions has showcased her competitive spirit and determination to win. Whether it’s physical challenges or strategic games, Dede approaches each task with the same intensity and focus that characterizes her entire approach to life.
Career Timeline & Major Milestones
Year | Milestone | Significance |
---|---|---|
2001 | Born in Delta State | Beginning of her journey |
2019-2023 | University Education | Theatre and Media Arts degree from Ambrose Alli University |
2024 | Entrepreneurial Success | Bought her mother’s first house at age 23 |
July 2025 | BBNaija Season 10 Entry | Joined as 15th female housemate, gained national recognition |
2025 | Social Media Growth | Gained over 177K Instagram followers |
2025-Present | Reality TV Star | Competing for ₦150 million grand prize |
Personal Life and Relationships
Relationship Status
Dede revealed during her introduction that she is currently in a relationship, stating: “I’m currently in a relationship, and for the first time it feels right. I’m greatly supported in all that I do and I pray I don’t ruin it.” This vulnerability showed a softer side to her typically bold and confident exterior.
She has been in an 8-month relationship with a boyfriend whose name hasn’t been publicly disclosed. She describes the relationship as feeling “right” and mentions that he’s very supportive of her dreams and ambitions. Despite being in the Big Brother house, she has maintained that this relationship is important to her, though she’s also clear about her commitment to pursuing her dreams.
Her approach to balancing love and ambition reflects the modern young woman’s struggle between personal relationships and career goals. Dede’s honesty about hoping not to “ruin” her relationship while chasing her dreams resonates with many viewers who face similar challenges in their own lives.
Family and Values
Family plays a central role in Dede’s life and motivations. Her greatest achievement to date has been buying her mother her first home, which she describes as a high point in her life. This accomplishment at such a young age demonstrates not only her financial success but also her deep commitment to family welfare.
The loss of her grandmother remains one of the most significant events in her life, shaping her perspective on family bonds and the importance of cherishing loved ones. This experience has made her more determined to succeed and make her family proud.
Her parents, Mr. and Mrs. Ashiogwu, have been supportive of her endeavors, though they maintain a relatively private life away from the public spotlight. Dede’s respect for her family’s privacy while still acknowledging their importance in her life shows maturity and consideration.
Personality and Lifestyle
Dede describes herself as having a “nonchalant attitude,” though she prefers to call it focus. She doesn’t sweat the small stuff and isn’t here to please everyone. This personality trait has become one of her defining characteristics, making her both admired and controversial among viewers.
Music is a huge part of Dede’s daily life—it helps her relax, reflect, and even blocks out chaos when she needs a breather. Her love for music provides an emotional outlet and helps her maintain mental balance, especially in the high-pressure environment of the Big Brother house.
Style-wise, Dede is known for her signature earrings and distinctive hairstyles that have become part of her brand. She carries herself with the confidence of someone who knows she belongs in the spotlight, and her fashion choices reflect her bold personality.
Net Worth and Financial Profile
As of 2025, Dede’s estimated net worth is between $25,000 and $40,000 (₦37.5 million – ₦60 million). However, other estimates place her worth higher, ranging from $50,000 to $100,000, reflecting her successful entrepreneurial activities.
Her income streams include her various entrepreneurial ventures, brand partnerships, and potential endorsement deals. The purchase of a house for her mother at age 23 indicates substantial financial success and smart money management.
Her participation in Big Brother Naija Season 10, with its ₦150 million grand prize, represents a significant opportunity to dramatically increase her net worth. Beyond the prize money, the exposure from the show opens doors to lucrative endorsement deals, appearance fees, and expanded business opportunities.
Post-BBNaija, successful housemates typically experience significant financial growth through brand ambassadorships, social media monetization, event hosting, and business expansion. With her growing fanbase and memorable presence on the show, Dede is well-positioned to capitalize on these opportunities.
Dede’s social media presence has exploded since joining Big Brother Naija. Her Instagram handle @dede_ashiogwu has grown to 177K followers, where she describes herself as “#BBNaijaS10 Housemate 🌻🌻 Queen of Aura The DRAMA and VIBE!”
Her social media strategy focuses on authenticity and engagement, sharing aspects of her life that resonate with her primarily young, ambitious audience. Her posts typically showcase her fashion sense, entrepreneurial mindset, and the confident, unapologetic energy that has made her a fan favorite.
The growth of her social media following during her time in the BBNaija house reflects her impact on viewers and her ability to create memorable moments. Her fanbase, often referred to as “Team Dede,” actively supports her through voting and social media engagement.
Legacy and Impact
Though still early in her career, Dede is already making an impact as a representative of a new generation of Nigerian youth who are bold, entrepreneurial, and unafraid to pursue their dreams on the biggest stages. Her story of buying her mother a house at 23 inspires young Nigerians to think bigger and work harder toward their goals.
As a Delta State representative on one of Africa’s biggest reality TV platforms, she’s bringing visibility to her region and showing that success can come from anywhere with the right mindset and dedication. Her journey encourages young people, especially young women, to embrace their ambitions unapologetically.
Her impact extends beyond entertainment into entrepreneurship, demonstrating that young Nigerians can achieve financial independence and success through business ventures. This message resonates particularly with Gen-Z audiences who are looking for alternative paths to success.
Interesting Facts About Dede BBN
Multiple Talents: Beyond entrepreneurship, Dede’s education in Theatre and Media Arts showcases her versatility and creative side, proving she’s more than just a reality TV personality.
Young Homeowner: At just 23, she achieved what many spend their entire careers working toward—buying property for her family. This accomplishment sets her apart from most people her age.
Strategic Player: Her approach to the BBNaija game, forming alliances with select housemates while maintaining independence, shows strategic thinking beyond her years.
Scorpio Energy: As a true Scorpio born on October 23, Dede embodies the zodiac sign’s traits of mystery, resilience, and bold energy.
Self-Made Success: Rather than waiting for opportunities, Dede created her own through entrepreneurship, demonstrating the self-starter mentality that defines her generation.
Authentic Personality: Her willingness to reveal complex aspects of her personality, including her “nonchalant” attitude and views on relationships, shows a level of authenticity rare in reality television.
Height Advantage: Standing at 5’8″, Dede has a commanding physical presence that matches her bold personality.
Music Lover: Her deep connection to music as a source of relaxation and emotional expression adds depth to her personality beyond what viewers see in the house.
Frequently Asked Questions (FAQs)
What is Dede BBN’s real name?
Dede’s real name is Precious Ashiogwu, and she uses “Dede” as her stage name for Big Brother Naija and her public persona.
How old is Dede from BBNaija?
Dede is 23 years old, born on October 23, 2001, making her a Scorpio.
Which state is Dede from?
Dede hails from Delta State in the South-South region of Nigeria, and she’s proud of her Delta-Igbo heritage.
Does Dede have a boyfriend?
Yes, Dede is in an 8-month relationship with a supportive boyfriend whose identity she has kept private, though she has been open about the relationship feeling “right” for the first time.
What is Dede’s net worth?
Dede’s estimated net worth ranges between $25,000 and $100,000 (approximately ₦37.5 million to ₦150 million), earned through her entrepreneurial ventures and reality TV appearance.
What did Dede study in university?
Dede graduated from Ambrose Alli University with a degree in Theatre and Media Arts, which has helped her excel in the entertainment industry.
Why did Dede join Big Brother Naija?
Dede joined BBNaija for the money, exposure, and plot twists, stating clearly that she knows she belongs in the spotlight and plans to claim it.
What is Dede’s Instagram handle?
You can follow Dede on Instagram at @dede_ashiogwu, where she has over 177K followers and shares updates about her life and journey.
What is Dede’s biggest achievement?
Dede’s proudest accomplishment is buying her mother her first house at just 23 years old, demonstrating her financial success and commitment to family.
What makes Dede unique on BBNaija?
Dede stands out for her unapologetic confidence, entrepreneurial success at a young age, strategic gameplay, and authentic personality that doesn’t seek everyone’s approval.